BookBub Partners
BookBub Partners is a book marketing platform for authors that sells curated Featured Deal emails and self-serve auction ads to BookBub's readers.
At a glance
- Price
- From $122 (Featured Deal fees vary by category, deal price and regions: from $122 (Children's, free deal) to $4,216 (Historical Fiction, $3+), per BookBub's pricing page. BookBub Ads are auction-priced with a $1 minimum budget. Author profiles and New Release Alerts are free.)
- Platforms
- Web
- Outputs KDP-ready files
- No
- Touches your KDP account
- No
- Amazon marketplaces
- us, uk, ca, au
- Categories
- Ads & Promotion
- Last checked
- 2026-11-09
Summary
BookBub Featured Deals put a free or deeply discounted ebook (at least 50% off its recent price) in BookBub's daily genre emails to readers in the US, UK, Canada and Australia; submission is free, editors select only 10-20% of eligible deals, and you pay a flat fee only if selected. BookBub Ads is a separate self-serve CPM or CPC auction that places ads in BookBub and Chirp emails and on bookbub.com, with no editorial review. It promotes ebooks across retailers, not just Amazon, and BookBub does not guarantee clicks or sales for either product.
Best for
- Running a price-promotion on a series starter or backlist ebook
Pros
- Publishes its full Featured Deal price list with average click ranges per category
- BookBub Ads have no minimum spend beyond $1 and no editorial gate
Cons
- Featured Deals are hard to get; only 10-20% of eligible submissions are selected
- Fees for popular fiction categories run into the thousands of dollars at $2.99 and up
In our guides
Alternatives
- Written Word Media: Written Word Media is a book promotion company for authors that runs the Freebooksy, Bargain Booksy, Red Feather Romance and NewInBooks reader newsletters.
- Ereader News Today: Ereader News Today is an ebook deal newsletter and website for authors that promotes free and discounted books for a per-genre fee.
- Robin Reads: Robin Reads is a curated ebook deal newsletter for authors that features free or $0.99 books in genre emails for a flat per-day fee.
- The Fussy Librarian: The Fussy Librarian is an ebook recommendation newsletter for authors that sells genre-priced placements for free and bargain ebooks.
- Amazon Ads: Amazon Ads is Amazon's on-platform advertising console, used by KDP publishers to promote books with sponsored ads.
Sources
Facts on this page come from the vendor and these pages. Prices change; confirm on the vendor site.
- https://www.bookbub.com/partners/pricing
- https://support.bookbub.com/articles/bookbubs-marketing-tools/
- https://support.bookbub.com/articles/how-are-ads-priced/
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